When it comes to Dodge cars, however, there really is only one celebrity endorsement that make sense: star of several "Fast and Furious" films, Vin Diesel.
"Dodge and SRT vehicles have an attitude and presence that provide their owners with much more than just transportation," said Tim Kuniskis, Head of Passenger Car Brands - Dodge, SRT, Chrysler and FIAT, FCA - North America. "As Dom Toretto, Vin has played an integral part in the development of the Dodge attitude, since his 1970 Charger appeared in 'The Fast and the Furious.' It is very fitting to now have Vin become an official member of the Dodge brand family."
More specifically, Diesel is at the center of a new "The Brotherhood of Muscle" ad campaign, which features Diesel shredding asphalt behind the wheel of a new Dodge Charger SRT. Here at Heritage Chrysler Dodge Jeep® RAM, we always love seeing "Dom Toretto" driving the very same vehicles that we sell, and we're sure watching those movies and these new commercials are exactly the sort of thing to amp up Baltimore, MD customers to take one home for themselves.
Not every Dodge vehicle is a Dodge Hellcat, obviously, but Diesel has proven in several "Fast and Furious" films that just about any Dodge vehicle can hold its own from a performance standpoint. Keep your eyes peeled for the new ads, and as always feel free to stop by and test drive one of these Dodge vehicles any time!
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